Home | News & Events | Events | 2014 Events | NISO Virtual Conferences | October 21-22: Using the Web as an E-Content Distribution Platform: Challenges and Opportunities

NISO Two-Day Virtual Conference:
Using the Web as an E-Content Distribution Platform:
Challenges and Opportunities

Tuesday, October 21 - Wednesday, October 22, 2014


Opening and Closing Keynote Presentation Sponsor:




About the Two-Day Virtual Conference

Web technologies have changed, and continue to change, the way that content is delivered to libraries and to users. Currently e-journals are delivered through platforms but the final object is still often a PDF file. E-books are generally delivered as a downloadable file to a stand-alone e-reader. However, with the advent of the Open Web Platform using standards such as HTML5, we are looking at a new era of separating the content from the container. The web as a distribution platform offers many new opportunities for more utilization of multimedia and streaming media, embedding of apps, increased linkages and interoperability between related content, greater interactivity with content, social sharing of user-generated content related to a “publication,” text mining, and much more that hasn't even been imagined yet.

Join NISO for this two-day virtual conference where speakers will discuss the current state, future trends, and implementation issues from the perspectives of both libraries and publishers.




Tuesday, October 21, 2014
 11:00 - 11:10 a.m. Introduction
Nettie Lagace, Associate Director for Programs, NISO
11:10 a.m. - 12:00 p.m.
Opening Keynote 

Embrace Technology – or It will Embrace You
Nicko Goncharoff, Director of Publisher Relations, Digital Science

A common view is that publishing is about publications, or at least content. But publishing is really the business of delivering timely, relevant information to people in the most useful form possible. Increasingly such tasks are best achieved with information technology, not only to disseminate the information but also to gather and organize it in the first place. Many traditional publishing skills will continue to remain relevant, but to meet the opportunities and challenges of the web age they will have to be reinvented and combined with deep technological savvy. Organizations that can master this complex but potent combination will become the dominant publishers of the 21st century.

12:00 - 12:30 p.m.
History and Legacy Systems
A historical overview about how we got to the current place within publishing technologies, and the implications of where we’ve been. 

Evolution of e-Content Distribution: Ad Hoc to Standardization
Bruce Rosenblum, CEO, 
Inera, Inc.

Early efforts to move from print to online publication in the 1990’s were mostly ad hoc extensions of print-oriented publication workflows. As the new millennium started, it became clear that these efforts were not scalable without standardization. This presentation will look at some early implementations, how e-content standards have evolved over the past twenty years, and how standardization has helped to create new publication workflows re-oriented to online-first publication. Finally, the presenter will discuss new metadata requirements driven by the changing economic realities of scholarly publication, and how new standards are emerging to help publishers to meet these requirements.

12:30 - 1:00 p.m. 
Lessons from Implementations
Opportunities from user needs emerging from nuts and bolts details of publications implementations.

Trends in Publishing Automation
Barry Bealer, RSI Content Solutions

Publishers have traditionally focused on the development of content along product lines. Today, publishers are moving towards a product agnostic production focus that requires automation to meet time to market demands. We will review the current trends in automation technology within a publishing organization.

1:00 p.m. - 1:45 p.m.


1:45 p.m. - 2:15 p.m. 
Next Generation Systems
Looking to the next generation of systems that deliver e-content on the web.

“This Used to Be a Book…”: Next-Generation Online References
Jake Zarnegar, 

Silverchair is focused on launching some pretty out-of-the-box web applications for publishers (including applications that allow for unlimited content combinations per customer, mixed CMS/LMS products, and a new point-of-care product that repurposes textbook content at the paragraph level to build a unique question-and-answer system (www.clinicalaccess.com).

2:15 - 2:45 p.m.
Next Generation Systems

Sharing is Caring: Sustainably Distributing Scholarly Content
Gregg Gordon, President and CEO, Social Science Research Network (SSRN)

The Open Access movement has grown significantly over the past decade and been touted as the next generation of scholarly publishing. While there is some confusion that Open doesn't mean Free, there is a missing element in many of the discussions - more does not mean better, it only means more.

Open Access has had a major impact on scholarly communications by reducing the traditional barriers to research. Unfortunately, this has created and compounded several issues, including discovery and sustainability. The SSRN eLibrary has over 570,000 papers and receives close to 70,000 new submissions each year from researchers around the world. To date, it has delivered 80,000,000 full text scholarly papers for free. But it can't do it all.

We need to create collaborative relationships, understand the motivations and perspectives of scholars and research organizations, build tools that allow the content to be discovered, and provide a model for sustainability by focusing on your specific strengths.

2:45 - 3:15 p.m.
Next Generation Systems

HighWire Next Gen: Collection Management and Extending Publisher Reach into the Researcher's Workflow
Tara Robenalt, Vice President and General Manager, Workflow Solutions, Highwire Press

The next generation of HighWire's technology empowers publishers to break down silos of content by building and distributing cross-publication collections with Custom Collection Toolkit. Additionally, HighWire will extend society and publisher reach into the researcher's workflow with Stackly.org (just released in beta), a new tool for scholars to collect, organize, and share scholarly content. HighWire's collections suite empowers publishers to distribute collections to their publication sites (with an automatically-generated landing pages) and also distribute collections to a community of researchers at Stackly.org. Whether responding to a timely topic like Ebola, or building lasting collections, publishers will be able to respond to new markets and use collections to attract new traffic; respond to mission-critical topics; appeal to authors, increase engagement; and monetize by selling/licensing collections or increasing pages for ad impressions.

3:15 - 3:30 p.m.


3:30 - 4:00 p.m.
What Can We Expect from the Future?

Authorea: Write and Manage Data-Driven, Interactive Scientific Articles in a Collaborative Environment
Alberto Pepe, Co-founder of Authorea
, Associate Research Scientist at Harvard University

Most tools that scientists use for the preparation of scholarly manuscripts, such as Microsoft Word and LaTeX, function offline and do not account for the born-digital nature of research objects. Also, most authoring tools in use today are not designed for collaboration, and, as scientific collaborations grow in size, research transparency and the attribution of scholarly credit are at stake. In his talk, Pepe will present an innovative way to collaboratively author on web data-driven articles—articles that would natively offer readers a dynamic, interactive experience with an article’s fulltext, images, data, and code, and show how the Authorea platform allows scientists to collaboratively write rich data-driven manuscripts on the web.

4:00 - 4:30 p.m.
What Can We Expect from the Future? 

The Future of Research Communications and e-Scholarship: Are we there yet?
Maryann Martone, Ph.D., Professor of Neuroscience, University of California, San Diego

Force11 is a community of scholars, librarians, archivists, publishers and research funders that has arisen organically to help facilitate the change toward improved knowledge creation and sharing. Force11 has grown from a small group of like-minded individuals into an open movement with clearly identified stakeholders associated with emerging technologies, policies, funding mechanisms and business models. While not disputing the expressive power of the written word to communicate complex ideas, our foundational assumption is that scholarly communication by means of semantically enhanced media-rich digital publishing is likely to have a greater impact than communication in traditional print media or electronic facsimiles of printed works. The vision of FORCE11 was laid out in the FORCE11 Manifesto, produced in 2011. Since that time, we have seen significant steps towards re-imagining scholarly communication. Martone will highlight initiatives underway at FORCE11, e.g., the Resource Identification Initiative and the Data Citation Principles and discuss areas where we still have significant challenges ahead. 

4:30 - 5:00 p.m.   Ask Anything
Wednesday, October 22, 2014
 11:00 - 11:10 a.m. Introductions
Todd Carpenter, Executive Director, NISO 
11:10 - 11:25 am
Panel Discussion Introduction:
What Libraries Still Need from Discovery Layers

Moderated by: 

Sommer Browning, Assistant Professor; Head of Electronic Access & Discovery Services, Auraria Library, University of Colorado, Denver

Discovery layers are now the standard tool for finding resources at academic libraries. Librarians must be experts in understanding and managing this tool, but they cannot do this alone. Discovery layers are complex systems that rely on the close collaboration of content providers, publishers, library system vendors, and hosting platforms, to deliver content quickly and accurately.

This panel will explore some of the issues NISO’s Open Discovery Initiative addresses and what librarians still need from these collaborators in order to provide the best services their libraries can.

11:25 - 11:45 a.m.

Discovery Services That Play Together Stay Together: A Call for Tighter Integration of the Discovery Layer into the Research Ecosystem
Ben Daigle, Discovery Services Librarian, OWU Libraries, Ohio Wesleyan University

Since index-based discovery services hit the market in 2009, libraries and discovery service providers have demonstrated tremendous support for user-centered design practices that help ensure we’re all focused on the most important thing—the people who use these services.

This isn’t a time to rest on our laurels, though. Although many of the technical quirks and barriers that had come to typify the library search experience have been smoothed over with the evolution of discovery services, the truth is that research still is not simple. It’s hard. Discovery is just one aspect of a naturally messy research process that involves thinking, finding, learning, writing, rethinking, hitting walls, discussing ideas, and starting over. This session will explore the role of discovery services in this process and the importance of a more seamless integration with other services, such as knowledge bases, link resolvers, collaborative authoring tools, and reference managers to support the broader research process.

11:45 - 12:05 p.m.

Being Responsive to Libraries, Librarians, and Patrons
Andrew French, Senior Solutions Architect, ExLibris

Library Discovery and Delivery solutions have now been in use by libraries for several years, offering new services a focus to meet patrons’ expectations. In this session we will use recent case studies as well as the extensive output of the Ex Libris usage and search log analysis, to review the adaption of these systems with different user groups, placing a specific focus on the library staff. This review will include a high level overview of the users’ expectations, search experience, search patterns and more.

12:05 - 12:25 p.m.

Knowledge Unlatched – Navigating Through the Rapids of Change
Frances Pinter, Founder and Executive Director, Knowledge Unlatched

The Knowledge Unlatched model grew out of an assumption that libraries have an important role to play in achieving open access for monographs. While the KU route is not the only way in which to achieve OA, it does potentially provide a win-win situation that can help reduce the costs of producing and disseminating scholarly books – and make them available on open access licenses. This session will cover the results of the KU pilot and report on issues that arose such as metadata around the OA content, discoverability, and the way in which the various intermediaries might play a role to facilitate the use of OA book length content.

12:25 p.m. - 12:45 p.m.

So You Bought Springer Content, Now What? Post Sale Support at Springer
Elise Sassone, Manager Sales Operations Americas, Discovery Services Liaison, Springer

This presentation will show some of what occurs post sale at Springer, specifically how Springer works with the major discovery services to provide our content and to make it accessible, and how our Account Development team works to improve the customer experience once a sale has been made. It will also explore how this is an on-going process with room for growth and development to create better working relationships with discovery services to ensure that our customers maximize their return on investment.

12:45 - 1:10 p.m.


1:10 - 2:00 p.m.


2:00 - 2:30 p.m.
Retooling Metadata Around Linked Data Principles

"In the Early Days of a Better Nation": Enhancing the power of metadata today with linked data principles
John Mark Ockerbloom, Digital Library Architect and Planner, University of Pennsylvania 

We need not wait for the wholesale redesign of metadata and workflows to semantic web and linked data technologies in order to begin taking advantage of their design principles. This talk will show how metadata organized and presented in ways that encourage sharing, widespread reuse, and broad collaboration organized around community "hubs" can significantly improve resource discovery as well as other library services and information needs. Examples will be shown from systems designed around linked data standards and technologies and systems not so designed. While standard

linked data formats and interfaces can aid in metadata reuse and maintenance, more general design principles and commitments to support broad metadata collaboration can be more important, and need not wait for adoption of specific technologies.

2:30 - 3:00 p.m. 
Retooling Metadata Around Linked Data Principles

An A+ Plan to Transform Your Library with Linked Data
Jeff Penka, Director of Channel and Product Development, Zepheira

Do you remember a time when it was novel for a library to have a website or the first time your phone did something beyond place a phone call? These transformations can seem niche at first, but become commonplace very quickly. Similarly, there was a time where “metadata” was the concern of specialized librarians and engineers. Now Data is dramatically changing the way we work and live. Within libraries, understanding the power of enabling technologies and shared vocabularies like Linked Data, BIBFRAME, and schema.org is not limited to a couple of individuals or a department. Emerging activities like the Libhub Initiative provide opportunities across the library and our industry for engagement and evolution.

This presentation willcharacterize a practical view of the role data plays across industries on the Web today, suggest a phased view of Linked Data's evolution and adoption within the library industry, and share a framework libraries can use to encourage the whole library to play a more active role in the next-gen Data Web.

3:00 - 3:30 p.m.
Educational Publishing, Platform Providers, and e-Reserves

Supporting Open Access Publishing via Open Journal Systems – One Library’s experience
Beth R. Bernhardt, Assistant Dean for Collection Management and Scholarly Communications, University Libraries, University of North Carolina Greensboro
Anna Craft, Metadata Cataloger, 
University Libraries, University of North Carolina Greensboro 

Academic libraries have traditionally purchased journals that hold content created by their researchers. With the growing push for open access, libraries now have opportunities to assist their faculty members in creating and providing scholarly content directly to users. One such endeavor is Open Journal Systems (OJS), a software system developed by the Public Knowledge Project (PKP), and created specifically to facilitate open access scholarly publishing.

In 2010, The UNC Greensboro University Libraries started providing support for faculty who wished to publish open access journals through OJS. The library currently hosts seven journals, with two more in development. Two librarians from UNCG will discuss their experience in implementing OJS, training faculty to use it, and issues and discoveries made along the way.

3:30 - 4:00 p.m. 
Educational Publishing, Platform Providers, and e-Reserves
Developing trends in supporting the changing face of teaching and learning
Franny Lee, Co-Founder & VP Business Development, SIPX

With the abundance of so many high quality educational resources within such easy reach today, today’s instructors and students continue to change the way they discover, communicate and share at a rapid pace. SIPX - a digital course materials solution that draws together school-licensed content, open access content and other publisher content, and connects into multiple user platforms - discusses common priorities and requests from users, libraries and school administrations that are emerging as schools seek solutions to support existing teaching and learning needs on campus, as well as prepare for the continuing growth of online learning activity. 

4:00 - 5:00 p.m. 
Closing Keynote
Publisher of the Community
R. David Lankes, author of 
The Atlas of New Librarianship, professor and Dean’s Scholar for the New Librarianship at Syracuse University’s School of Information Studies; Director of the Information Institute of Syracuse

Libraries have historically focused on knowledge containers: books, articles, journals, web pages. Yet the future opportunity for the dissemination of knowledge will come not from new formats, or content models, but by making the knowledge of the entire community available. The scholarly conversation can extend beyond the article, to the data set, to the intellectual foment of debate and idea generation. The state of society, and our places within it can now be accessible for all. We can look forward to facilitating the knowledge society...not documenting it, or describing it, but making it happen.



Registration Costs

    • NISO Voting and LSA Members: $249
    • SSP Members: $249
    • Non-Members: $299
    • Students: $130

To register for the virtual conference:

If paying by credit card, register online here.

If paying by check, use this PDF form.

Additional Information

    • Registration closes Friday, October 17, 2014 at 5PM (Eastern). Cancellations made by October 13, 2014 will receive a full refund, less a $35 cancellation fee.

    • Registrants will receive detailed instructions about accessing the virtual conference via e-mail the Thursday prior to the event. (Anyone registering between Monday and the close of registration will receive the message shortly after the registration is received, within normal business hours.) Due to the widespread use of spam blockers, filters, out of office messages, etc., it is your responsibility to contact the NISO office if you do not receive login instructions before the start of the webinar.

    • If you have not received your Login Instruction email by 10AM (ET) on the Monday before the virtual conference, please contact the NISO office or email Juliana Wood, Educational Programs Manager at jwood@niso.org for immediate assistance.

    • Registration is per site (access for one computer) and includes access to the online recorded archive of the conference. You may have as many people as you like from the registrant's organization view the conference from that one connection. If you need additional connections, you will need to enter a separate registration for each connection needed.

    • If you are registering someone else from your organization, either use that person's e-mail address when registering or contact the NISO office to provide alternate contact information.

    • Conference presentation slides and Q&A will be posted to this event webpage following the live conference.

    • Registrants will receive an e-mail message containing access information to the archived conference recording within 48 hours after the event. This recording access is only to be used by the registrant's organization.

    • All registrants will receive information after the virtual conference about accessing the recorded version.